Markup and Margin Calculator
Enter what a job or product costs you and what you sell it for, and see the profit, the margin and the markup. Or start from the margin you want to keep and get the markup to put on your costs.
| Profit | $160 |
| Margin (profit / price) | 28.6% |
| Markup (profit / cost) | 40.0% |
| Markup needed for the margin you want | 42.9% |
| Price for that margin at your cost | $571.43 |
Before sales tax. The $ is just a label: any currency works.
Margin or markup: what is the difference?
Both describe the same profit. Margin divides it by the selling price; markup divides it by your cost. On a job that costs $400 and sells for $560, the profit is $160: a margin of 28.6% and a markup of 40.0%. If you want to keep a 30% margin but add 30% to your costs, you end up with a margin of only 23.1%.
Margin to markup table
| Margin you want | Markup to add |
| 10% | 11.1% |
| 15% | 17.6% |
| 20% | 25.0% |
| 25% | 33.3% |
| 30% | 42.9% |
| 35% | 53.8% |
| 40% | 66.7% |
| 50% | 100.0% |
The formula: markup = margin / (100 - margin) x 100. Going the other way, margin = markup / (100 + markup) x 100.
The Contractor Estimate & Job Costing workbook (C$19.00, Excel, also opens in Google Sheets) keeps your rates and markup in one price book, builds a printable client quote, and tracks what each job really cost and made. Trade editions are listed on the store home page.
More free tools: pricing calculators for trades and home services. This is a planning tool, not financial or tax advice.